News Article:
Godzilla 2014 Rules Box Office
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Date: 5/18/2014
Author: Anthony Romero

Godzilla (2014) ruled the global box office during its opening weekend (May 16th-18th), which has generated early talks of a sequel being green lighted as well (more on that when it develops).

The movie started off with a bang in the US as it scored a colossal estimated $38.5 million from Thursday previews and Friday. This marked the largest opening day gross of the year, ahead of Captain America: The Winter Soldier ($36.9 million) and The Amazing Spider-man 2 ($35.1 million).

For the opening weekend, the movie is projected to earn $93.2 million. This is from an estimated $32.2 million take on Saturday and a projected $22.5 million gross for Sunday. This would be the second largest opening weekend of 2014, right behind Captain America: The Winter Soldier ($95 million).

For the two day gross, Godzilla's audience was 58% male, 60% over the age of 24. 51% of the gross was from 3D showings, while IMAX accounted for $14.1 million of the take.

Overseas, Godzilla earned an estimated $103 million from 64 markets this weekend. The UK ($10.4 million) and Russia ($9.1 million) were the film's biggest markets after the US. Other major markets included Mexico ($8.9 million), France ($6.5 million), Australia ($6.1 million), Korea ($4.5 million), Brazil ($4.2 million), Italy ($3.6 million) and Spain ($1.6 million).

Godzilla still has openings in a few major markets, including China in June and Japan in July where Toho is distributing the movie.

Against other recent kaiju films in North America, Godzilla tracked much higher for its debut. It was 85% ahead of Peter Jackson's King Kong ($50.1 million), 212% ahead of Cloverfield ($40 million) and 250% ahead of Pacific Rim ($37.3 million).

Just for fun, here is Godzilla's performance if it behaves like the three films mentioned above from here on out in terms of their opening weekend versus their final gross. Chances are, it will not, as only two of the films were in 3D and Godzilla's opening was so much larger that its almost guaranteed to be more front loaded with the tough competition ahead from X-Men: Days of Future Past. It will likely fall somewhere in between Cloverfield and Pacific Rim in terms of a growth model.

Like Cloverfield: $186 million
Like Pacific Rim: $254 million
Like King Kong: $405 million