I'm not saying NOBODY will invest in Godzilla. I'm just saying don't expect a big bang like there was back in 1998. Of course there'll be merchandise, but don't expect every toy store to have a whole shelf of Godzilla DVDs or figures based on the classic eras. Besides, I'm pretty sure most merchandising will focus on the new movie as opposed to Godzilla's past. If you look at the Star Wars toy line, Hasbro puts most of it's focus into the Clone Wars line, with a large portion of the Legacy Collection being reissues.I am used to Pessimists. And where I think your being unrealistic is thinking companies are gonna be afraid to invest because it's Godzilla or merchandise coming after the movie is out.
GINO was a HUGE budget movie for it's time. Budget has nothing to do with merchandising. As for GINO, you have to understand how MASSIVE the marketing campaign was. There were HUNDREDS of MILLIONS lost on it. Even wildly successful movies like "Star Trek" still have their toys resting on the shelves a year after release - even though a second wave was finished, it was suddenly cancelled. Retailers are not obligated to pick up items - they pick up what they feel is profitable. And if Wal-Mart is still headed by the same guy as in 1998 (Doubt it, using for the example) and he isn't a Godzilla fan, there's nothing stopping him from saying, "I don't want to carry Godzilla toys. We lost money last time!" I'm sure some retailers will agree, but not all of them.Not only will it be 14 years later from GINO, but this is a (more than likely) big buget movie coming out.
Batman is a timeless American icon who has a much bigger claim to fame than six movies - he's had several television series and still maintains his comic book series. As for the gamble on Batman Begins, while you do hold a point, it's still a wildly different scenario because Batman has always had a varied past in the USA. There were two good movies and two bad ones to go off. I don't think most bussinesspeople can remember a recent Godzilla film besides the 1998 one.Take Batman begins for example. They had to go through the failure of Batman and Robin and they still had lots of Toys, greeting cards, ect... for Batman Begins when it came out and that was a shorter period of time between the movies, plus Batman at that time was at a low point anyway, Batman beyond did not do well and the most with batman they had was him on JLU t.v. show.
[quoteThe most I except to happen all the dvds sony and classic media have to be put in stores again, mabey those dvds get blue ray versions (similar to Gojira on just being pretty bare bones), movie-tie in greeting cards and toys and that's about it.[/quote]
Besides the toys, fairly realistic expectations.
That's a very different story. In 1998, the Godzilla marketing blitz with videos, etc. was mostly before and leading up to G98's release. If LP's movie is successful, of course there'll be toys and stuff after release. But I don't think any retailer will be stocking up a lot until post-release.I think companies will invest some in it to be safe and see approuch then if it does well at the box office then they increase more merchandising.
As for the stores, I've only ever seen DVDs at Best Buy and once at Barnes and Noble. and of course, GINO at Toys R Us and such. Bandai Creation toys are kept at Toys R Us, KB Toys before it was torn down, and the local CVS, although only KB and one of the three Toys R Us ever got the newest batch. The other two got remodeled and skipped wave five entirely.
