Alamo Drafthouse Cinema is joining forces with Toho for a multi-year partnership that kicks off with the introduction of a kaiju-themed movie theater. Launching at the brand-new Alamo Drafthouse Valley Fair in Santa Clara, California, this collaboration marks the start of a nationwide rollout of Godzilla-centric programming and exclusive merchandise.
April 14th, 2026 update
With May already around the corner, the next TohoScope movie Godzilla vs. Hedorah (1971) will have an exclusive pint glass add-on being released. See additional information in the press release below:
TOHOSCOPE THIS MAY:
HEDORAH EMERGES TO FIGHT GODZILLA AND DROP EXCLUSIVE MERCH
Epic Cuts. Rare Drops. Giant monsters. Exclusive merch.
We’re one month into our TohoScope series and the fallout is settling in. If you’re just joining us, TohoScope is our big-screen deep dive into the wild, world-shaping output of Toho Studios. It’s a curated run through kaiju classics, deep cuts, and genre-bending oddities that helped define monster movies as we know them.
May’s headliner is the grooviest, grimiest entry in the lineup: GODZILLA VS. HEDORAH (1971). Equal parts eco-horror and psychedelic meltdown, it pits Godzilla against a smog-born nightmare that only gets stronger the filthier things get.
To mark the occasion, we’re unleashing an appropriately mind-melting collectible. While supplies last, add an Alamo-exclusive 16oz HEDORAH PINT GLASS to your ticket, featuring striking artwork by Alamo Drafthouse designer Scott Sugiuchi. It’s part keepsake, part cautionary tale.
And the destruction doesn’t stop there. In June, we roll into GODZILLA VS. BIOLLANTE with an exclusive Biollante Pin Set add-on. July brings a mystery Toho movie drop, along with a pre-sale for our next collectible: the mighty Mechagodzilla popcorn bucket. Stay tuned–you won’t want to miss this one.
Every TohoScope screening also features a custom menu built for monsters, with themed entrees and cocktails like Blue Fire and Godzilla Punch, plus Monster Fries and the all-powerful Boneless King Wings.
The air’s getting thick. Perfect time to dive in.
June 23rd, 2025 update
Located in Westfield Valley Fair, the new theater opens its doors today on June 23rd, 2025, and features a towering Godzilla window projection. Massive Godzilla and Mechagodzilla head sculptures will also be installed at the location on a future date. In addition the venue features Bar Odo, named after Odo island, that serves up specialty cocktails and rotating craft beers. Now this is a full bar that features normal Alamo drinks like Tommy’s Margarita and the Alamo Old Fashioned. In addition, though, are three drinks based off the Godzilla franchise, which are as follows:
- TOKYO TEA
Beefeater Gin, Wheatley Vodka, Exotico Blanco Tequila, Don Q Cristal Rum, Midori, lemon, Sprite, sugar, cherry - GODZILLA PUNCH
Don Q Cristal, Pineapple Rum, passion fruit, pineapple, lime, grenadine, Angostura bitters - YUZU RYE SOUR
Rittenhouse Rye, Monin yuzu purée, lemon, bitters
Later this year, Alamo Drafthouse will also host special screenings and exclusive merchandise across its nationwide locations and online via AlamoMart.com. The first wave of collectibles includes a limited-edition Godzilla pint glass and t-shirt designed by artist Tom Whalen, available now for preorder.
Godzilla window projection and t-shirt designed by artist Tom Whalen
More exclusive items are coming such as a Godzilla popcorn bucket, a Mothra mug, and a range of apparel and pins in time for a Godzilla birthday celebration on November 3rd. This event will include a full merchandise rollout and additional surprises. Fans of kaiju cinema can also look forward to a lineup of monster movie screenings at Valley Fair starting in July. The theater will showcase Toho films like Destroy All Monsters (1968), Godzilla vs. Hedorah (1971) and Mothra (1961).
Below is the original press release for the collaboration.
ゴジラ!
ALAMO DRAFTHOUSE AND TOHO INTERNATIONAL UNVEIL NEW PARTNERSHIP + HUB FOR GODZILLA FANDOM
The world’s first kaiju-themed movie theater kicks off Alamo Drafthouse and Toho International’s new alliance, with exclusive merch and special programming on the way for 2025 and beyond.
Santa Clara, CA — June 23, 2025 — Dine-in movie theater company Alamo Drafthouse Cinema has forged a monster-sized multi-year alliance with Japan’s legendary Toho International, the home of GODZILLA and an entire universe of kaiju. The multi-year collaboration will first roar to life inside the brand-new Alamo Drafthouse Valley Fair, one of the company’s two Silicon Valley expansions opening this summer, located at Westfield Valley Fair in Santa Clara. But a primordial force like Godzilla can’t be confined to just one theater, and later this year, Alamo Drafthouse will roll out special programming and exclusive merchandise to Alamo Drafthouse locations nationwide, as well as its retail arm at AlamoMart.com.
Alamo Drafthouse Valley Fair opens today inside Santa Clara’s Westfield Valley Fair shopping center. Upon launch, it will have several special treats for Godzilla fans – like a two-story Godzilla window projection at the very front of the theater – but much more is on the way, including two colossal kaiju head displays featuring Godzilla and Mechagodzilla designed in partnership with Toho. Upstairs, the new Bar Odo pays tribute to Godzilla’s fictional birthplace with specialty cocktails and an ever-rotating craft beer lineup, perfect for a pre- or post-screening drink.
“From the moment GODZILLA rumbled onto screens in 1954, Toho’s kaiju have inspired generations of movie lovers, including our team,” said Chaya Rosenthal, Chief Marketing Officer, Alamo Drafthouse Cinema. “Launching this partnership at our newest and biggest theater ever lets us celebrate that legacy with epic screenings, jaw-dropping lobby displays, and one-of-a-kind collectibles that only Alamo Drafthouse can deliver.”
The partnership’s seismic launch event is planned for later this year with a nationwide birthday bash on November 3rd commemorating Godzilla’s birthday, a full merch rollout, and additional surprises. In 2021, Alamo Drafthouse celebrated Godzilla’s birthday with the world premiere of Toho’s 4K remastering of the 1954 original Japanese release, GOJIRA.
Exclusive Merchandise for Toho Fans
Superstar artist and long-time Alamo Drafthouse collaborator Tom Whalen leads the charge with an officially licensed t-shirt and pint glass design that’s available now for preorder. Each is available in strictly limited quantities. The line will expand later this year with the first-ever official Godzilla popcorn bucket and an exclusive Mothra mug designed by Alamo’s own Art Director Scott Sugiuchi, plus limited edition blankets, hats, and enamel pin sets.
Future product announcements will land on Alamo Drafthouse social media, email, drafthouse.com, and AlamoMart.com.
- Godzilla Pint Glass
- Godzilla T-Shirt
Coming soon
- Godzilla Popcorn Buckets
- Mothra Mug
- Godzilla Hooded Blanket, Hats, Enamel pins
Kaiju Programming at Alamo Drafthouse
With 18,000 screenings of 27 different movies just since 2013, Toho’s films have always been a favorite of Alamo Drafthouse’s programming team and their audiences. To baptize the screens in true monster fashion, Valley Fair will frequently screen kaiju classics, with multiple screenings kicking off in July packed with creature carnage:
- DESTROY ALL MONSTERS (1968) – Week of 7/5
The ultimate monster mash-up. Eleven kaiju (including Godzilla, Mothra, Rodan, King Ghidorah, Anguirus, and Minilla) in one city-crushing showdown. - GODZILLA VS. HEDORAH (1971) – Week of 7/12
A trippy, eco-horror cult classic where Godzilla takes on smog itself. - MOTHRA (1961) – Week of 7/26
A majestic guardian moth, fairy twins, and lush technicolor spectacle. This is kaiju cinema at its most enchanting.
